Coca-Cola Euros POS campaign

Point of Sale National Campaign

This year’s UEFA Euro 2020s tournament finals brought a much-welcomed return to live sport. The excitement swept the nation and at Stride we were proud to be a small part of it.

To help retailers tap into the excitement Coca-Cola gave shoppers the chance to win a range of football-themed prizes. These promotions were supported by high-impact point-of-sale material to help retailers create a sense of football fever in-store and online.

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Our Graphic Design team designed the POS material that was used in local shops, supermarkets, and convenience stores.